Pathways/ you can use it to go somewhere\r\n\r\nConsistency/ uniformity in the design and layout\r\n\r\nPurpose/ an intended or desired result; end; aim; goal. \r\n\r\nHyperlinks/a way of linking to another page\r\n\r\nSuitability/ when something is approprite or fitting\r\n\r\nInteractive/ giving users opportunities to do things\r\n\r\nHousestyle/ the pattern that the presentation follows throughout
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